Celebrate Game Day with Local Flair at Sweet Baton Rouge®
This FREE event takes place on Saturday, August 22nd, 2026, from 10 AM to 5 PM, at Perkins Rowe. Gear up for the season and discover unique, locally-made goods from Louisiana artisans and boutiques!
Shop apparel, accessories, crafts, and more! Support local businesses and find the perfect tailgating essentials.
Mark your calendars and join us for the Ultimate Tailgate!
We are bringing back our Jambalaya Cook-off. FREE to sign up to cook Jambalaya and sponsored by Visit Baton Rouge.
We will sell Jambalaya to the public for you to taste and will choose two winners!
You will be able to purchase a Jambalaya Food ticket when the event is closer and all money from the food tickets are going back to The Petey's Scholarship as they are our charity arm for this event!
Empowering Futures: The Petey's Scholarship. Founded on the belief that it's never too late to pursue educational dreams, The Petey's Scholarship aims to support students facing academic and financial hurdles. Inspired by the owner's own journey of perseverance in achieving higher education, this non-profit initiative has awarded $7,000 in scholarships since 2024.
We are now in our second year of fundraising for this near and dear cause. All proceeds from our special Sweet Baton Rouge®️ Elite sweatshirt directly funds The Petey's Scholarship.
Share this or apply for yourself, we are now accepting applications now through the end of October – help us make a difference!